Livewrapped
Features
| Bidder Code | livewrapped | Prebid.org Member | yes |
|---|---|---|---|
| Prebid.js Adapter | yes | Prebid Server Adapter | no |
| Media Types | display, video, native | Multi Format Support | check with bidder |
| TCF-EU Support | yes | IAB GVL ID | 919 |
| GPP Support | check with bidder | DSA Support | check with bidder |
| USP/CCPA Support | yes | COPPA Support | yes |
| Supply Chain Support | yes | Demand Chain Support | check with bidder |
| Safeframes OK | yes | Supports Deals | check with bidder |
| Floors Module Support | yes | First Party Data Support | check with bidder |
| User IDs | all | ORTB Blocking Support | check with bidder |
| Privacy Sandbox | check with bidder |
Note
The Livewrapped Bidder Adapter requires setup and approval from Livewrapped AB. Please reach out to sales@livewrapped.com for more information.
bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
adUnitId |
required | The ad unit ID from Livewrapped. You may identify an ad unit using the publisherId and adUnitName instead of an ad unit ID. |
'6A32352E-BC17-4B94-B2A7-5BF1724417D7' |
string |
publisherId |
optional | The publisher ID from Livewrapped. Must be used with adUnitName. |
'C6E31E93-116B-4040-A185-E7BA621C3799' |
string |
adUnitName |
optional | The ad unit name from Livewrapped. Must be used with publisherId. |
'panorama_d_1' |
string |
userId |
optional | If a user id is available, pass the id into this parameter. | 'user id' |
string |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_livewrapped |
hb_bidder_livewrappe |
hb_adid_livewrapped |
hb_size_livewrapped |
hb_source_livewrappe |
hb_format_livewrappe |
hb_cache_host_livewr |
hb_cache_id_livewrap |
hb_uuid_livewrapped |
hb_cache_path_livewr |
hb_deal_livewrapped |