AFP for Header Bidding

AFP

Features

Bidder Code	afp	Prebid.org Member	no
Prebid.js Adapter	yes	Prebid Server Adapter	no
Media Types	display, video	Multi Format Support	check with bidder
TCF-EU Support	no	IAB GVL ID	check with bidder
GPP Support	check with bidder	DSA Support	check with bidder
USP/CCPA Support	check with bidder	COPPA Support	check with bidder
Supply Chain Support	check with bidder	Demand Chain Support	check with bidder
Safeframes OK	no	Supports Deals	check with bidder
Floors Module Support	check with bidder	First Party Data Support	check with bidder
User IDs	none	ORTB Blocking Support	check with bidder
Privacy Sandbox	check with bidder

Note

You can use this adapter to get a bid from AFP. Please reach out to your AFP account team before using this plugin to get placeId. The code below returns a demo ad.

Bid Params

Name	Scope	Description	Example	Type
`placeId`	required	Place id.	‘5af45ad34d506ee7acad0c26’	`string`
`placeType`	required	Place type.	‘In-image’, ‘In-image Max’, ‘In-content Banner’, ‘In-content Video’, ‘Out-content Video’, ‘In-content Stories’, ‘Action Scroller’, ‘Action Scroller Light’, ‘Just Banner’	`string`
`placeContainer`	required (if the frame is not safe)	The container of the place where the ad will be displayed. The css selector is specified as the value.	‘#container’	`string`
`imageUrl`	required (for ‘In-image’, ‘In-image Max’ placeType)	URL of the image on which the banner will be displayed.	‘https://creative.astraone.io/files/default_image-1-600x400.jpg’	`string`
`imageWidth`	required (for ‘In-image’, ‘In-image Max’ placeType)	Image width.	600	`integer`
`imageHeight`	required (for ‘In-image’, ‘In-image Max’ placeType)	Image height.	400	`integer`

InImage Example page

<!DOCTYPE html>
<html lang="en">
<head>
    <meta charset="UTF-8">
    <title>Prebid.js In-image Example</title>
    <script async src="prebid.js"></script>
    <script>
        var adUnits = [{
            code: 'iib-target',
            mediaTypes: {
                banner: {
                    sizes: [0, 0],
                }
            },
            bids: [{
                bidder: "afp",
                params: {
                    placeType: "In-image",
                    placeId: "613221112871613d1517d181",
                    placeContainer: '#iib-container',
                    imageUrl: "https://rtbinsight.ru/content/images/size/w1000/2021/05/ximage-30.png.pagespeed.ic.IfuX4zAEPP.png",
                    imageWidth: 1000,
                    imageHeight: 524,
                }
            }]
        },{
            code: 'jb-target',
            mediaTypes: {
                banner: {
                    sizes: [[300, 250]],
                }
            },
            bids: [{
                bidder: "afp",
                params: {
                    placeType: "Just Banner",
                    placeId: "6139ae832871613d1517dee9", // id from personal account
                    placeContainer: '#jb-container',
                }
            }]
        }];
        
        var pbjs = pbjs || {};
        pbjs.que = pbjs.que || [];
        
        pbjs.que.push(function() {
            pbjs.addAdUnits(adUnits);
            pbjs.requestBids({
                bidsBackHandler: function (e) {
                    if (pbjs.adserverRequestSent) return;
                    pbjs.adserverRequestSent = true;
                    var params = pbjs.getAdserverTargetingForAdUnitCode("iib-target");
                    var iframe = document.getElementById("iib-target");
                    
                    if (params && params['hb_adid']) {
                        pbjs.renderAd(iframe.contentDocument, params['hb_adid']);
                    }
                    
                    params = pbjs.getAdserverTargetingForAdUnitCode("jb-target");
                    iframe = document.getElementById("jb-target");
                    
                    if (params && params['hb_adid']) {
                        pbjs.renderAd(iframe.contentDocument, params['hb_adid']);
                    }
                }
            });
        });
    </script>
</head>
<body>
<h2>In-image</h2>
<div class="container-wrapper">
    <div id="iib-container" style="max-width: 600px;">
        <img src="https://creative.astraone.io/files/default_image-1-600x400.jpg" width="100%" />
    </div>
    <iframe id="iib-target" style="display: none;"></iframe>
</div>

<h2>Just Banner</h2>
<div class="container-wrapper">
    <div id="jb-container"></div>
    <iframe id="jb-target" style="display: none;"></iframe>
</div>
</body>
</html>

InImage Example page with GPT

<!DOCTYPE html>
<html lang="en">
<head>
    <meta charset="UTF-8">
    <title>Prebid.js In-image Example</title>
    <script async src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script>
    <script async src="prebid.js"></script>
    <script>
        var adUnits = [{
            code: 'div-gpt-ad-1574864639578-0',
            mediaTypes: {
                banner: {
                    sizes: [0, 0],
                }
            },
            bids: [{
                bidder: "afp",
                params: {
                    placeType: "In-image",
                    placeId: "613221112871613d1517d181",
                    placeContainer: '#iib-container',
                    imageUrl: "https://rtbinsight.ru/content/images/size/w1000/2021/05/ximage-30.png.pagespeed.ic.IfuX4zAEPP.png",
                    imageWidth: 600,
                    imageHeight: 400,
                }
            }]
        }];
        
        var pbjs = pbjs || {};
        pbjs.que = pbjs.que || [];
        
        var googletag = googletag || {};
        googletag.cmd = googletag.cmd || [];
        
        googletag.cmd.push(() => {
            googletag.pubads().disableInitialLoad();
        });
        
        pbjs.que.push(() => {
            pbjs.addAdUnits(adUnits);
            pbjs.requestBids({ bidsBackHandler: sendAdServerRequest });
        });
        
        function sendAdServerRequest() {
            googletag.cmd.push(() => {
                pbjs.que.push(() => {
                    pbjs.setTargetingForGPTAsync('div-gpt-ad-1574864639578-0');
                    googletag.pubads().refresh();
                });
            });
        }
        
        googletag.cmd.push(() => {
            googletag
                .defineSlot('/19968336/header-bid-tag-0', [300, 250], 'div-gpt-ad-1574864639578-0')
                .addService(googletag.pubads());
            googletag.pubads().enableSingleRequest();
            googletag.enableServices();
        });
    </script>
</head>
<body>
<h2>In-image</h2>
<div class="container-wrapper">
    <div id="iib-container" style="width: 600px;">
        <img src="https://creative.astraone.io/files/default_image-1-600x400.jpg" width="100%" />
    </div>
    <div id="div-gpt-ad-1574864639578-0">
        <script type="text/javascript">
            googletag.cmd.push(function() {
                googletag.display('div-gpt-ad-1574864639578-0');
            });
        </script>
    </div>
</div>
</body>
</html>                   

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.

`hb_pb_afp`	`hb_bidder_afp`	`hb_adid_afp`
`hb_size_afp`	`hb_source_afp`	`hb_format_afp`
`hb_cache_host_afp`	`hb_cache_id_afp`	`hb_uuid_afp`
`hb_cache_path_afp`	`hb_deal_afp`

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